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I am Jess! Ottawa brand strategist and website designer helping passionate service-based businesses grow with confidence. I usually have a PSL in one hand, scrunchie in another, and will probably use one too many exclamation mark in my emails. You have been forewarned! If you ever want to chat any thing biz, branding, or well - life I am your gal! 

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Branding is a buzzword that has been thrown around for years, and to be honest, there are quite a few “definitions” as to what it is. In fact, most business owners only REALLY know a small part of what branding actually encompasses. So, I figure, why the heck not — let’s dive into it! What […]

Branding, Business

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Real Talk: Do You Need Branding Or Just A Logo?

A “one-size-fits-all” logo won’t take your branding to the next level. Each logo serves a different purpose for your business and it’s important to have options that you can choose from. Let’s dive into the four most common logo variations you need for your overall brand identity.

Branding, Business

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Why Your Business Needs More Than Just One Logo to Thrive

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